Pharma · Commercial
Turn your brand messages into measurable prescribing behavior.
Which of your brand messages actually change what gets prescribed?
Edocate turns your brand messages into interactive virtual patient cases where HCPs meet the patient your product was built for. Every decision and the reasoning behind it is captured, so you can see which messages move prescribing behavior and which ones only get remembered.
Book a 30-minute demoEDOCATE VPS: HCPs interview, diagnose, and treat a realistic virtual patient across multiple visits.
Proven impact
Measurable change in clinical decisions
+33%
Diagnostic accuracy
Correct differential diagnosis
+35%
Guideline adherence
Correct treatment per guidelines
+29%
Treatment modification
Therapy adjusted appropriately
-21%
Delayed intervention
Inappropriate continuation reduced
Results from a live oncology immunotherapy program. Guided feedback closes gaps: correct steroid initiation rose from 43% to 73% after in-case hints.
Where this sits
The leading indicator that predicts the lagging one
Engagement proves attention. Prescription data proves outcome, months later. The decision sits in between.
Disease awareness lift
Whether HCPs now recognize the patient profile they were missing, measured on the cases they work.
Message pull-through
Which of your key messages was cited as the reason for the decision, and which was not.
Differentiation
Where your option was chosen over the alternative, and the specific attribute that won it.
Adoption barriers
The point at which HCPs stall, and the concern they name when they do.
How it works
We do the heavy lifting
You share the key messages; we build everything else.
01
Share
Your approved key messages and materials.
02
Build
Custom cases on our AI simulation engines. Medical writing and clinical data: on us.
03
Engage
HCPs treat realistic patients, through the channels you already run.
04
Measure
Decisions, message pull-through and behavior change on your dashboard.
What we deliver
Built for your review process, deployed everywhere
Implementation
- Share key messages and approved materials
- Medical writing, case design and clinical data: on us
- Developed for your MLR / PRC review and approval
Deployment
- Fully white-labeled
- Live, virtual, or enduring delivery
- Optional Veeva integration for field teams
Insights
- Aggregate, cohort-level performance insights
- Message pull-through and adoption barriers
- Secure, customizable analytics dashboards
Data sample
Real prescribing behavior, captured
Treatment choice at the decision point
Prescription choices reported in an activity of specialists treating a virtual patient, mapped against guideline-preferred therapy.
Your omnichannel approach
Build once, use everywhere
HCP content portal
Educational activities on your own portal.
Field interactions
Field and rep engagement, in person and remote.
Congress booths
Cases that draw traffic and discussion.
Symposiums & regional meetings
Data-rich, memorable experiences.
Next Best Action
Which HCP, which topic, which resource, and when. Built from what they actually decided.
How it works
- HCPs engage through the field, email, your portal or a congress booth.
- The platform records every decision, exposure and gap.
- The engine recommends the next action, the resource and the timing.
- Recommendations land in your CRM, Veeva included.
What it delivers
- Higher intent to prescribe
- More engagements logged in the CRM
- Practice gaps closed, and measured as closed
Field teams
Reach the right HCP at the moment their own decisions show they need it.
Brand teams
See which segments moved, which stalled, and where to put the next wave.
Our Pharma Partners
